StubHub Center

Making the Change

The StubHub Center, the home field stadium for the LA Galaxy soccer team, needed a menu solution for their 18 concession stands. They wanted to be able to easily update items and prices for different events. Insteo developed a full menu solution allowing the client can edit all of their items in one place, categorize them and have them automatically updated on their screens. Since their concession stands show different menu items, Insteo created a solution that would allow the client to only enter an item once but have it show on multiple menu sets.

Client: StubHub Center
Services: Digital Menu Boards, Social Media
Location Carson, CA

The StubHub Center also wanted to show live social media and ads increasing public engagement, interest, and information.

Insteo’s award-winning design team worked with the stadium and the Galaxy’s branding to make sure the style and design of the screens continued promoting the brand of the team.

Project Overview

Menu: The client is able to edit their own menu items for price changes, new items, description changes, and category. This gives the client full control over what items appear at each concession stand without having multiple screens and duplicate menu items to manage.

Twitter: Displaying live tweets from the stadium or the team further engages customers and keeps them up-to-date without logging into their own social media accounts. This also increases the social media outreach of the client.

Ads: The stadium is able to constantly display images of their own choosing. This gives the stadium the ability to advertise upcoming events, special promotions for the current event, or promote season ticket purchases.

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